Amazon policy tracker

Amazon announced Listing Protection at Accelerate 2026. When a violation is flagged, the listing stays active in most cases until Amazon issues a decision. Amazon said it will reach all US Account Health Assurance sellers by the end of 2026 and roll out worldwide in 2027. Check your enrollment in Account Health.

At Accelerate 2026 Amazon described Seller Assistant as monitoring a business continuously and acting within limits the owner sets, with sellers acting on its recommendations about 90 percent of the time. Amazon also announced a plugin linking Seller Central data to outside AI tools, starting with Claude and Amazon Quick in the US, and said its systems confirmed compliance for over 8 million products.

Starting August 19, 2026, sellers grant service providers access in three steps, with roles scoped to the services the provider is qualified for. Sellers can use a provider's authorization link, the provider's Service Provider Network listing, or the Manage Service Requests dashboard. Providers generate links in the Solution Provider Portal.

In July 2026 the FCC adopted an order requiring online marketplaces to display the FCC ID of certified radio devices at the point of sale. The rule is effective October 13, 2026. Marketplaces must comply from March 1, 2027, or June 1, 2027 when they rely on third-party seller certifications. Expect Amazon to ask electronics sellers for FCC ID data.

Since July 8, 2026, importers of consumer products subject to a CPSC rule must electronically file their certificates of compliance (GCC or CPC) before goods enter US commerce. For goods entering Foreign Trade Zones the date is January 8, 2027. CPSC says eFiling does not apply to domestic manufacturers.

CBP published an interim final rule, effective June 24, 2026, indefinitely suspending the de minimis exemption for merchandise valued at $800 or less arriving by all modes other than the international postal network. Such goods must use informal or formal entry. A separate rule covers mail shipments. Comments were due by July 24, 2026.

Starting April 17, 2026, Amazon applies a temporary 3.5% fuel and logistics surcharge to US FBA fulfillment fees, about $0.17 per unit on average. It reached Multi-Channel Fulfillment and Buy with Prime on May 2, 2026. It applies to the fulfillment fee, not the item price, so add it to your per-unit cost.

For inventory shipped on or after March 31, 2026, Amazon ended commingling. Brand owners with the Brand Representative role in Brand Registry can use manufacturer barcodes without Amazon stickers, while resellers must apply Amazon barcode stickers even when a manufacturer barcode exists. Your inventory is tracked to your own stock.

Effective January 16, 2026, Amazon charges tiered aged-inventory surcharges from 181 days in storage, from $0.50 per cubic foot at 181-210 days up to $7.90 per cubic foot or $0.35 per unit, whichever is greater, past 455 days. Apparel, shoes, bags, jewelry and watches are excluded. Charges are assessed on the 15th of each month.

From January 1, 2026, Amazon no longer offers prep and item-labeling services for FBA shipments in the US marketplace. Prep and labels must be done before inventory reaches Amazon, by you or your supplier or 3PL. Wrong or missing prep can mean inbound defects and receiving delays.

Amazon announced that FBA fees would rise by an average of $0.08 per unit sold from January 15, 2026, with 90 days' notice. Amazon said it introduced no new fee types and updated storage, removal, disposal, aged-inventory, prep and inbound-defect fees. Averages hide SKU-level swings, so recalculate margin per SKU.

Seller Challenge lets Account Health Assurance sellers ask Amazon to re-review eligible listing-level policy decisions after standard appeal options are used, up to three times every 180 days. Amazon targets decisions within 48 hours. It covers listing-level decisions, not account suspensions.

At Accelerate 2025, Amazon said Seller Assistant can set goals, develop strategies and, with the seller's permission, take action on their behalf. For brand owners this means more automated alerts and suggested fixes in Seller Central. It does not replace someone who owns account decisions and responses to Amazon.

Under Executive Order 14324, duty-free de minimis treatment for low-value shipments ended for all countries on August 29, 2025. Goods that used to enter duty-free now face duties and formal or informal entry processing, so landed cost per unit and customs paperwork matter more for brands that ship small parcels into the US.

From August 25, 2025, Amazon requires battery answers, such as whether batteries are required or included and their cell composition, when you create or edit merchant-fulfilled (MFN) listings that contain batteries. Incomplete answers can block the listing change, so audit battery-containing SKUs before your next edit.

Amazon moved its reimbursement value for FBA inventory lost or damaged before a customer orders it from selling price to your manufacturing cost, effective March 31, 2025 (delayed from March 10). Amazon estimates the cost unless you submit your own in the sourcing-cost page, so unsubmitted costs can understate what you recover.